950 mg of Vitamin C per day. With Vitamin E so it lasts longer in the body.

Vitamin C is the antioxidant everyone knows — and most people take too little of. Two capsules deliver 950 mg, twelve times the reference requirement, along with 24 mg of Vitamin E. The reason for the pairing: Vitamin C regenerates Vitamin E after it has neutralized free radicals, and Vitamin E protects Vitamin C in return. Two antioxidants that keep each other going.

What is in the daily dose (2 capsules)?

• Vitamin C (ascorbic acid) – 950 mg: For the immune system, collagen formation in skin, joints and blood vessels, and iron absorption from food. Water-soluble — the body does not store it, which is why it is needed daily.
• Vitamin E (d-alpha-tocopherol) – 24 mg α-TE: The natural form, not synthetic dl-alpha. A fat-soluble antioxidant that protects cell membranes.

For whom?

The winter months. Periods of high stress. Those who train a lot — intense exercise increases oxidative stress and the need for Vitamin C. Smokers need at least 35 mg more per day than others.

How do you use it?

Two capsules a day with food — one in the morning and one in the afternoon results in more consistent blood levels than both at once. Pairs well with Iron FeBC if you take iron: Vitamin C multiplies the absorption.

Packaging: 90 capsules • 45-day supply • 2 capsules per day
Content per capsule: Ascorbic acid 475 mg, d-alpha-tocopheryl acetate 25 mg. Capsule made from plant cellulose. No additives.
Manufactured in Iceland by Ingling ehf.

Iron that is gentle on the stomach. With vitamin C which triples absorption, and copper that transports the iron into the blood.

Most people stop taking iron for the same reason: stomach pain, constipation, nausea. That is ferrous sulfate — the cheap form. Iron bisglycinate is iron bound to the amino acid glycine; it passes through the digestive system without irritating it and is absorbed better. FeBC stands for Fe (iron), B (bisglycinate), and C (vitamin C) — three elements that together make the iron something you can take daily.

What is in the capsule?

• Iron (bisglycinate) – 14 mg: 100% of the reference intake. For blood formation, oxygen transport, and energy. Iron deficiency is the world’s most common nutritional deficiency — and manifests as fatigue that sleep does not cure.
• Vitamin C – 425 mg: Converts iron into the form that the intestines absorb. Studies show up to triple the iron absorption when vitamin C is taken simultaneously.
• Copper (bisglycinate) – 1 mg: Without copper, iron cannot move from storage into the blood. Iron supplements without copper can cause a copper deficiency over time.

For whom?

Women with heavy menstruation, vegetarians and vegans, since iron from plants is poorly absorbed. Endurance athletes. Those who have tested low in ferritin.

How do you use it?

One capsule a day, preferably on an empty stomach or between meals — iron is absorbed best without food. Do not take with coffee, tea, or milk; they hinder absorption. Ferritin takes 2–3 months to build up.

Packaging: 60 capsules • 60-day supply • 1 capsule per day
Contents per capsule: Ascorbic acid 425 mg, iron bisglycinate 70 mg, copper bisglycinate 3.5 mg. Vegetable cellulose capsule. No additives.
Manufactured in Iceland by Ingling ehf.

Three substances the thyroid needs. The iodine comes from knotted wrack that grows off the coast of Iceland.

The thyroid regulates metabolic rate, energy, temperature, and weight—and it needs three raw materials to produce its hormones: iodine to build them, selenium to activate them, and zinc to sense them. Klóþang puts all three into one capsule, with iodine from Icelandic knotted wrack (Ascophyllum nodosum) instead of solely synthetic iodine.

What is in the capsule?

• Icelandic knotted wrack – 414 mg, total iodine 381 mcg: Hand-harvested in Iceland. Knotted wrack is one of the most iodine-rich plants in the world and contains trace elements that pure potassium iodide does not.
• Zinc (bisglycinate) – 12 mg: 120% of the reference value. For the immune system, skin, hair, and thyroid sensitivity—in the form that is best absorbed.
• Selenium (selenium-enriched yeast) – 100 mcg: Organic selenium from yeast, not sodium selenite. Selenium is necessary to convert T4 into the active T3 hormone.

For whom?

Those who experience fatigue, coldness, and a slow metabolism. Those who eat little fish and dairy products—the primary sources of iodine for Icelanders. People who want Icelandic raw materials in their supplements.

How do you use it?

One capsule daily with food. The thyroid works slowly; give it 6–8 weeks.

Packaging: 90 capsules • 90-day supply • 1 capsule per day
Content per capsule: Icelandic knotted wrack 414 mg, zinc bisglycinate 40 mg, selenium-enriched yeast 46 mg, potassium iodide. Vegetable cellulose capsule. No additives.
Produced in Iceland by Ingling ehf.

One capsule. Half an hour before bed. Nothing more complicated than that.

Melatonin and glycine is the simplest sleep product we make: 1 mg of melatonin to tell the body that night has begun, and 500 mg of glycine to lower the core temperature and calm the nervous system while you fall asleep. Two ingredients, no fillers, nothing you need to worry about.

What is in the capsule?

• Melatonin – 1 mg: The hormone that regulates the circadian rhythm. A low dose by design — 1 mg is enough to shorten the time it takes to fall asleep without leaving you feeling tired the next day.
• Glycine – 500 mg: An amino acid that research links to deeper sleep and feeling more rested in the morning. It works with the melatonin: melatonin switches on sleep, glycine makes it better.

For whom?

For those who have trouble falling asleep — not necessarily staying asleep. Shift work, traveling across time zones, or evenings that drag on with a phone in hand. If the problem is waking up in the middle of the night, Deep Sleep is the better product.

How do you use it?

One capsule 30–60 minutes before bed. The first night will tell you everything — melatonin works immediately, not after weeks.

Packaging: 60 capsules • 60-day supply • 1 capsule per day
Contents per capsule: Glycine 499 mg, melatonin 1 mg. Vegetable cellulose capsule. No additives.
Manufactured in Iceland by Ingling ehf.

Turmeric that dissolves in water — and therefore in the body. Regular turmeric powder mostly passes straight through.

Curcumin, the active ingredient in turmeric, is virtually insoluble in water and is therefore poorly absorbed from regular powder. Gyllt túrmerik uses a water-soluble turmeric extract that dissolves in the digestive tract instead of sitting there as granules, and adds black pepper, as the piperine in it slows down the breakdown of curcumin in the liver. Same spice, many times the benefit.

What is in the daily dose (2 capsules)?

• Water-soluble turmeric – 840 mg, of which curcuminoids ~86 mg: For joints, inflammatory balance, and digestion. Curcumin is one of the most researched herbal substances in the world — over ten thousand published studies.
• Black pepper – 160 mg: The piperine in black pepper can multiply the bioavailability of curcumin — without it, turmeric is mostly a waste.

For whom?

Stiff mornings. Knees and hips that protest after exercise. Those who have tried turmeric before and felt little difference — it was most likely the absorption, not the herb.

How do you use it?

Two capsules daily with food. Joint effects build up over 4–8 weeks; give it time.

Packaging: 90 capsules • 45-day supply • 2 capsules per day
Contents per capsule: Water-soluble turmeric extract 420 mg, black pepper 80 mg. Vegetable cellulose capsules. No additives.
Produced in Iceland by Ingling ehf.

Two roots that men have used for thousands of years. Now with zinc and B vitamins, making them a complete routine.

Maca from the Andes and fenugreek from the Mediterranean are two of the best-known herbs for masculine vitality, energy, and desire. The Red Line combines them in full doses — 840 mg of organic maca and 600 mg of fenugreek extract standardized to 50% saponins — and adds 12 mg of zinc, the mineral that testosterone production relies on.

What is in the daily dose (3 capsules)?

• Maca, organic root powder – 840 mg: Best known for its effects on desire, energy, and endurance. An adaptogen that helps the body cope with stress.
• Fenugreek seed extract, 50% saponins – 600 mg: Saponins are the active compounds — standardization to 50% means you get 300 mg of them, not just ground seeds. Studied for their effects on free testosterone and strength.
• Zinc (bisglycinate) – 12 mg: 120% of the reference intake. Zinc deficiency is one of the most common causes of low testosterone — and bisglycinate is the form best absorbed by the body.
• B-vitamin blend – 21 mg: B1, B2, B3, B5, B6, B9, and B12 for energy metabolism.

For whom?

Men who want to start with herbs before moving on to larger blends. This is the entry point — Kraftur is the next step.

How do you use it?

Three capsules a day with food, all at once or spread out. The effects of maca on energy are felt quickly; fenugreek and zinc build up over 4–6 weeks.

Packaging: 90 capsules • 30-day supply • 3 capsules per day
Contents per capsule: Organic maca root powder 280 mg, fenugreek seed extract 200 mg, zinc bisglycinate 13.3 mg, B-complex blend 7 mg. Vegetable cellulose capsule. No additives.
Manufactured in Iceland by Ingling ehf.

Three Icelandic marine ingredients, hand-harvested from the shores of Iceland

Irish moss (Chondrus crispus), knotted wrack (Ascophyllum nodosum), and the calcareous alga Lithotamnion. Three Icelandic algae combined in one capsule. The ingredients are either hand-harvested or sourced from the Icelandic marine environment, which is among the cleanest in the world.

Irish moss (Chondrus crispus) Irish moss, which is known in English as Irish moss, grows along the shores of southern and southwestern Iceland. Irish moss has been used for human consumption for centuries, with various products derived from it. It contains a wealth of nutrients, including protein, vitamins A and B1, iodine, and minerals such as potassium, magnesium, iron, and phosphorus.

The sea moss we use is hand-harvested from Icelandic shores, unlike the majority of seaweed on the market today. Data shows that about 97% of the world's marine vegetation is farmed, with many such operations located in Southeast Asia. Therefore, a large portion of "hand-harvested" seaweed is not actually hand-harvested. Chondrus crispus can also be farmed, but this has largely proven unprofitable, and thus almost all Chondrus crispus on the market is hand-harvested in the wild.

Knotted wrack (Ascophyllum nodosum) Knotted wrack is a brown alga that grows on the shores of Iceland and is among the natural ingredients with the highest iodine content. Knotted wrack is one of the oldest and best-known cultivated plants in the North Atlantic and has been used for centuries for both human consumption and animal feed.

Calcareous alga (Lithotamnion) This calcareous alga is a red alga that grows on the ocean floor around Iceland and contains natural calcium along with a number of minerals in organic form. Lithotamnion is unique in that the calcium is bound within the natural algal structure, unlike traditional calcium sources such as calcium carbonate derived from rock.

Each daily dose (2 capsules) contains 150 µg of iodine (100% of the reference intake) and 135 mg of calcium.

Iodine contributes to:

• normal thyroid function and the normal production of thyroid hormones
• normal cognitive function
• normal energy-yielding metabolism
• normal functioning of the nervous system
• the maintenance of normal skin
• normal growth of children

Calcium is necessary for the maintenance of normal bones and teeth. Calcium also contributes to:

• normal muscle function
• normal neurotransmission
• normal blood clotting
• normal energy-yielding metabolism
• normal function of digestive enzymes
• the process of cell division and specialisation

Contents: 180 capsules Allergens: The ingredients are sourced from the sea and may contain traces of fish, crustaceans, and molluscs.

THE FIRST ICELANDIC PRE-WORKOUT

Strawberry flavor and Icelandic sea salt from Saltverk, 460 mg per serving.

When you sweat, you lose salt. Each scoop contains 460 mg of sea salt flakes from Saltverk, and potassium citrate, so the minerals lost during exercise are already in the mix itself.

Recommended dosage: 1 measuring scoop (~14.3 g)

Active ingredients per serving:
L-Citrulline 2,000 mg • Beta-Alanine 1,000 mg • Taurine 1,000 mg • DL-Malic Acid 1,000 mg • Beetroot Extract 10:1 500 mg • Sea salt flakes from Saltverk 460 mg • L-Tyrosine 420 mg • Cordyceps sinensis Extract 333 mg • L-Theanine 267 mg • Potassium Citrate 150 mg • Rhodiola rosea Extract 100 mg • Caffeine 100 mg

Ingredients:
Dextrose, Strawberry Flavoring, L-Citrulline, Citric Acid (E330), Beta-Alanine, Taurine, DL-Malic Acid (E296), Beetroot Extract 10:1, Sea salt flakes from Saltverk, L-Tyrosine, Cordyceps sinensis Extract, L-Theanine, Potassium Citrate (E332), Rhodiola rosea Extract, Caffeine Anhydrous.

Packaging
428 g • 30 servings • approx. 297 ISK per workout